CSR

     CSR is a acronym for Corporate Social Responsibility. That means that Corporations feel and practice social responsibility hopefully in three different ways. These are called the triple bottom line. Basically it explains that profit is not the only thing companies need to focus on. It includes people, people and profits. I love the idea of a Venn diagram that overlaps all three parts. We need all three of these points to have success. Customers are interested in social issues. They want to take care of the environment, they want to support business that cares for the environment and try and leave the smallest carbon footprint as possible. The video from our studies this week did a good job of explaining the triple bottom line. 

    They also want to help people. If a business uses their business to help a population with a social need. Some help people have clean drinking water, sustainable farming, or literacy. There are tons of different issues that social innovation are addressing. They are using some of their profits to help people!

    CSR has become more popular in recent years because with the World Wide Web we are shrinking the world. We can see into many countries around the world. The social issues are more real for us when we can access it anytime on the internet. Also, I think we live in a time of plenty. Many have the things they need and they then look to help others. If there is a business that is helping others they want to spend their money there. In fact, it is demanded. If a business wants to succeed society is demanding a CSR.